MY SOCIAL INTERESTS

We Are Bridging Knowledge and Digital Impact

Empowering businesses, researchers, and students  through knowledge transfer, research publishing, and cutting-edge SEO solutions.

We are not

We are dedicated to connect academic research with real world issues

After 10 years within both worlds in parallel, academic and the workforce we saw the need to connecting academic research with real-world applications while offering SEO and digital marketing services. Our mission is to foster innovation by making knowledge accessible and actionable for diverse audiences. 

At My Social Interests, we operate through two main pillars below

SEO & Digital Marketing Agency: We help entrepreneurs, businesses, non profit organisations and academics amplify their online presence through data-driven strategies. Our expertise in SEO, content creation, and digital marketing ensures your brand stands digitally.

We collaborate with students and researchers to publish their work in engaging formats, making it visible and impactful in the digital world. Our goal is to bridge the gap between academia and practical applications, ensuring research contributes to societal impact.

A platform dedicated to connecting academic research with real world issues

After 10 years within both worlds in parallel, academic and the workforce we saw the need to connecting academic research with real-world applications while offering SEO and digital marketing services. Our mission is to foster innovation by making knowledge accessible and actionable for diverse audiences. 

At My Social Interests, we operate through two main pillars below

SEO & Digital Marketing Firm

We help entrepreneurs, businesses, non profit organisations and academics amplify their online presence through data-driven strategies. Our expertise in SEO, content creation, and digital marketing ensures your brand stands digitally.

Research Hub

We collaborate with students and researchers to publish their work in engaging formats, making it visible and impactful in the digital world. Our goal is to bridge the gap between academia and practical applications, ensuring research contributes to societal impact.

Knowledge should be a catalyst for change

Our journey began with a passion for sociology and a desire to make academic research more accessible. Today, we’re a hub for students, researchers, and businesses to collaborate, innovate, and grow. Whether you’re a student looking to share your groundbreaking research, a researcher seeking to impact society, or a business aiming to grow your online presence, we’re here to help you thrive.

Knowledge should be a catalyst for change

Our journey began with a passion for sociology and a desire to make academic research more accessible. Today, we’re a hub for students, researchers, and businesses to collaborate, innovate, and grow. Whether you’re a student looking to share your groundbreaking research, a researcher seeking to impact society, or a business aiming to grow your online presence, we’re here to help you thrive.

Why Businesses Should Care About Student Research

As a business owner, staying ahead of the curve means understanding emerging trends and insights. Our platform gives you access to cutting-edge research from students across various disciplines.

By tapping into this knowledge, you can

Innovate: Use fresh perspectives to develop new products, services, or strategies.

Stay Competitive: Leverage insights from the latest studies to inform your business decisions.

Talent Pipeline: Identify and nurture potential future employees who are already skilled in research methodologies and industry-relevant topics.

News

Why Businesses Should Care About Student Research

As a business owner, staying ahead of the curve means understanding emerging trends and insights. Our platform gives you access to cutting-edge research from students across various disciplines.

By tapping into this knowledge, you can

Innovate: Use fresh perspectives to develop new products, services, or strategies.

Stay Competitive: Leverage insights from the latest studies to inform your business decisions.

Talent Pipeline: Identify and nurture potential future employees who are already skilled in research methodologies and industry-relevant topics.

Why Publish Your Research with My Social Interests?

As a student or researcher, your work has the potential to create meaningful change—but how do you ensure it reaches the right audience? At My Social Interests, we provide the tools and platform to amplify your research and make it impactful beyond academia.

Here’s why publishing with us matters

Expand Your Reach: Share your research with policymakers, industry leaders, and everyday readers who can apply your insights in meaningful ways.

Advance Your Career: Build a standout portfolio that highlights your expertise and demonstrates your ability to communicate complex ideas effectively.

Drive Real-World Impact: Collaborate with businesses or organizations that can use your findings to innovate, solve challenges, or improve processes.

Why Publish Your Research with My Social Interests?

As a student or researcher, your work has the potential to create meaningful change—but how do you ensure it reaches the right audience? At My Social Interests, we provide the tools and platform to amplify your research and make it impactful beyond academia.

Here’s why publishing with us matters

Expand Your Reach: Share your research with policymakers, industry leaders, and everyday readers who can apply your insights in meaningful ways.

Advance Your Career: Build a standout portfolio that highlights your expertise and demonstrates your ability to communicate complex ideas effectively.

Drive Real-World Impact: Collaborate with businesses or organizations that can use your findings to innovate, solve challenges, or improve processes.

As Seen On

As Seen On

About the Founder

Annick Bissainthe

The visionary founder behind My Social Interests (MSI), a dynamic platform that bridges the worlds of academic research and digital marketing.

In 2014

What began as a blog exploring social issues has evolved into a multifaceted initiative dedicated to empowering businesses, students, and researchers alike.

With a background in sociology and a deep passion for knowledge transfer, Annick recognized early on the transformative potential of connecting ideas with action. She saw an opportunity to not only amplify the voices of students and researchers but also help small businesses thrive in an increasingly digital world

In 2021

MSI expanded its mission by launching MSI Digital, a digital marketing firm specializing in SEO and content strategies for small businesses and professional services. Under Annick’s leadership, MSI Digital has become a trusted partner for entrepreneurs seeking to grow their online presence and unlock their full potential. At the same time, Annick continues to champion academic research through her master degree on digital economic growth within globalization.

In 2025

Later, she realizes that she was navigating between two distinct worlds that could be combined somehow. That’s when MSI Research Hub, a space where students and researchers was created to share students and researchers work with broader audiences. By transforming complex research into accessible insights, she helps bridge the gap between academia and industry, fostering innovation and real-world impact.

About the Founder

Annick Bissainthe

The visionary founder behind My Social Interests (MSI), a dynamic platform that bridges the worlds of academic research and digital marketing.

In 2014

What began as a blog exploring social issues has evolved into a multifaceted initiative dedicated to empowering businesses, students, and researchers alike.

With a background in sociology and a deep passion for knowledge transfer, Annick recognized early on the transformative potential of connecting ideas with action. She saw an opportunity to not only amplify the voices of students and researchers but also help small businesses thrive in an increasingly digital world

In 2021

MSI expanded its mission by launching MSI Digital, a digital marketing firm specializing in SEO and content strategies for small businesses and professional services. Under Annick’s leadership, MSI Digital has become a trusted partner for entrepreneurs seeking to grow their online presence and unlock their full potential. At the same time, Annick continues to champion academic research through her master degree on digital economic growth within globalization.

In 2025

Later, she realizes that she was navigating between two distinct worlds that could be combined somehow. That’s when MSI Research Hub, a space where students and researchers was created to share students and researchers work with broader audiences. By transforming complex research into accessible insights, she helps bridge the gap between academia and industry, fostering innovation and real-world impact.

Top notch clients

We Worked With

Delivering exceptional results together

Whether you’re a small to medium business owner looking to amplify your growth or a researcher eager to make your work more impactful, Annick’s unique expertise lies in connecting these two worlds. With her guidance, My Social Interests is more than just a platform—it’s a movement dedicated to empowering ideas, businesses, and people to thrive.